Market Research

Enzyme Labs also complete market Research

Does knowing what directly influences consumer liking steer your business?

Data and information collected from Home User Trials provide the support and knowledge to make informed and confident business decisions whether it be entering new markets or maximizing potential in existing ones.

Home User Trials

Our Home User Trial services can be designed for the Personal Care industry, for manufacturers of food and beverages, nutraceutical companies, FMCG business..in fact, any business that caters to the general untrained Australian consumer.

Our program includes recruitment of consumers, designing surveys to explore attitudes and preferences tailored to the client research brief and in-house analyses of the collection of data and information in a clear succinct report provided to clients.

 

Benchmark your Product

Enzyme Laboratories Consumer Research Services can help you with mapping your product with existing brands and even identifying what sets your product apart from the rest.

 
 

Consumer Opinion

What expectations do consumers have for your product?

Understanding consumer opinions can help you develop products that meet consumer expectations. Enzyme Laboratories Consumer Research Services aims to assist you understand better your consumers and define your marketing strategy through analyzing their opinions collected statistically from custom design Home User Trials. Our Home User Trials are taken by Testers on our database of Testers who reside in Australia and are Australian consumers thereby giving you a true and realistic view of how your product will perform in the Australian market.

 
 
 

Consumer

The program can be as simple as supplying us with product and your question list or what you would like to know. We start with a minimum of 30 participating Home Users. A typical trial is usually 60 but you can have as many as you wish. All here in Australia! No need to walk on the “wide side” and wish…guess…pray…hope…that your aspiring new product is going to be a roaring success. Know ahead what your consumers want from your products and “knock their socks off” from the get-go.